The Ellesmere Muscat Digital Toolkit
A staff guide to what to do (and what not to do when creating materials on behalf of the school for sharing either internally or externally.
Logos (digital & physical use)
These logos can be used in documentation. Please do not edit or alter in any way.
600px jpg. Including the ‘Life Ready’ Motto
400px jpg. Logo and Name
400px jpg. Logo and Name. For horizontal (footer) use.
Colours
These are the official colours of Ellesmere Muscat. Please use these when associating colour with the brand.
Ellesmere Purple
#4d3890
Ellesmere Gold
#8f7957
Ellesmere Grey
#ececec
Ellesmere Black
#000000
Email Footers
Email footers are created and distributed centrally. Staff member should not add footers to their emails.
Font Usage
We all love fonts. These are the ones that we use at Ellesmere Muscat!
Emails
The standard font on your app is fine to use. Please no ‘fancy fonts’ like handwriting fonts! Please note that CAPITALISATION is seen as being really rude is some contexts and should not be used.
Printed documents
Choosing the right font for printed documents can be a challenge as they often differ from platform to platform. Ariel is the preferred font and should be used for the text of all print documents.
Font Samples
Figtree – Standard Header Font
H1: Ellesmere Muscat: Whereas disregard and contempt for human rights have resulted
H2: Ellesmere Muscat: No one shall be subjected to arbitrary interference…
Kalam – Handwriting Font (for Quotes)
H1: Ellesmere Muscat: Whereas disregard and contempt for human rights have resulted
H2: Ellesmere Muscat: No one shall be subjected to arbitrary interference…
Klee One – Primary Handwriting Font
H1: Ellesmere Muscat: Whereas disregard and contempt for human rights have resulted
H2: Ellesmere Muscat: No one shall be subjected to arbitrary interference…
Noto Naskh Arabic Font:
H1:
ولما كان تناسي حقوق الإنسان وازدراؤها قد أفضيا إلى أعمال همجية
Amiri Arabic Font:
H1:
ولما كان تناسي حقوق الإنسان وازدراؤها قد أفضيا إلى أعمال همجية
Almarai Arabic Font:
H1: